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Coggles
Project type
Campaign - Online, Social & YouTube
Role
Concept Idea & Video Art Direction
In autumn winter 16 Coggles launched two campaign videos on YouTube. They were the first fashion campaign launch videos produced by Coggles new owners, THG.
The video concepts became the jumping off point for the future development of Coggles visual direction. A direction of approachable sophistication, juxtaposing the hard surfacing of set design with the delicacy and fluidity of fabric and textures.
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